![]() However, you cannot create just any kind of video. Therefore, whether you are an independent professional or a company, you should incorporate videos into your LinkedIn strategy. It is a fact admitted by them that video is the format with the greatest growth and engagement, far ahead of written content, both in impressions and in generated leads. Video on LinkedIn is and will continue to be the best format to connect with your potential customers for years to come.įor this reason, LinkedIn itself, they have been developing and promoting important video features for some time, such as native video within the platform itself, integrated videos, videos on company pages, or video advertisements. And if we also take into account that 96% of Internet users admit to having watched videos to learn more about products, services, or brands, there is no doubt about it: Other photos were provided with permission.In fact, 91% of marketing executives say that LinkedIn is t he best platform for finding top-quality content, ahead of other social media such as Twitter, Facebook, or YouTube. Follow Bob on Twitter and connect with him on LinkedIn, For enjoyment, he blogs at Things Career Related. Bob’s greatest pleasure is helping people find rewarding careers in a competitive job market. In addition, Bob has gained a reputation as a LinkedIn authority in the community. Job seekers and staff look to him for advice on the job search. Please tag the as well.īob McIntosh, CPRW, is a career trainer who leads more than 17 job search workshops at an urban career center, as well as critiques LinkedIn profiles and conducts mock interviews. Is there anyone I've missed? If you know someone (including you) who as a great background image, I'd love to add them to the list. Wiese Viveka (Vivica) von Rosen Sid Clark Teddy Burriss Wayne Breitbarth Ed Han Adrienne Tom and Shelly Elsigler, PPCC. Here are some of my LinkedIn connections who successfully use their background area for some of the reasons stated above: Susan Jepson Hank Boyer Hannah Morgan Pat Weber Sabrina Woods Rich Grant Greg Johnson Randy Block Lynda Spiegel Jim Peacock Kim Meninger Scott Engler Doug Ales Sultan Camp Mark Babbit John White, MBA Edythe Richards Marietta Crawford Maria Fafard Paul Croubalian Ingrid Goldbloom Bloch George Armes Kurt Foedisch Bobbie Foedisch Trent Selbrede Susan Joyce Sarah Elkins Jeff Young Laura Smith-Proulx Mark Anthony Dyson Lori Cleymans Donna Serdula Karen Hollenbach Jon Shields Jared J. I get many of my images from which allows you to use their photos as long as you credit the photographer. If after reading this post, you feel you need to upgrade your background image, no worries. ![]() What hurt the most was not realizing how important the background image is to the profile. I'm grateful that my director mentioned my faux pas of not mentioning the LinkedIn background image as an important part of the profile. He didn't want to leave the default image, because to him it showed that he didn't care about his professional image. But it shows he cares about his professional image. ![]() I was critiquing one of my clients' profile when I noticed, as his background image, a striking photo of Lowell, MA.ĭoes it represent what he does, program manager? No. When you use a background image on your LinkedIn profile, it shows you care about how you present yourself.
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